Growing up in London during the noughties, I was constantly surrounded by suits. You saw them on businessmen hurrying through the financial district. They were worn by fathers in the city's great park, kicking footballs in the evening light. Even school, a inexpensive grey suit was our required uniform. Historically, the suit has functioned as a uniform of seriousness, signaling authority and performance—traits I was told to embrace to become a "adult". However, until recently, my generation seemed to wear them less and less, and they had all but vanished from my consciousness.
Subsequently came the newly elected New York City mayor, Zohran Mamdani. He was sworn in at a closed ceremony dressed in a subdued black overcoat, crisp white shirt, and a notable silk tie. Riding high by an innovative campaign, he captivated the public's imagination like no other recent mayoral candidate. Yet whether he was cheering in a music venue or appearing at a film premiere, one thing was mostly unchanged: he was frequently in a suit. Loosely tailored, contemporary with soft shoulders, yet traditional, his is a quintessentially professional millennial suit—that is, as common as it can be for a cohort that seldom chooses to wear one.
"This garment is in this strange position," notes men's fashion writer Derek Guy. "It's been dying a slow death since the end of the second world war," with the real dip arriving in the 1990s alongside "the rise of business casual."
"Today it is only worn in the strictest locations: weddings, funerals, and sometimes, court appearances," Guy states. "It is like the kimono in Japan," in that it "fundamentally represents a custom that has long ceded from everyday use." Numerous politicians "don this attire to say: 'I am a politician, you can trust me. You should vote for me. I have authority.'" But while the suit has traditionally conveyed this, today it performs authority in the attempt of gaining public confidence. As Guy clarifies: "Since we're also living in a liberal democracy, politicians want to seem relatable, because they're trying to get your votes." In many ways, a suit is just a subtle form of drag, in that it performs masculinity, authority and even proximity to power.
Guy's words resonated deeply. On the rare occasions I require a suit—for a ceremony or black-tie event—I retrieve the one I bought from a Japanese retailer a few years ago. When I first picked it up, it made me feel refined and high-end, but its slim cut now feels passé. I imagine this sensation will be only too recognizable for many of us in the global community whose parents originate in other places, especially global south countries.
Unsurprisingly, the working man's suit has lost fashion. Similar to a pair of jeans, a suit's shape goes through cycles; a particular cut can therefore define an era—and feel quickly outdated. Consider the present: looser-fitting suits, reminiscent of a famous cinematic Armani in *American Gigolo*, might be trendy, but given the price, it can feel like a considerable investment for something likely to fall out of fashion within a few seasons. But the attraction, at least in certain circles, persists: in the past year, major retailers report tailoring sales rising more than 20% as customers "shift from the suit being daily attire towards an appetite to invest in something exceptional."
The mayor's go-to suit is from Suitsupply, a Dutch label that sells in a moderate price bracket. "Mamdani is very much a reflection of his background," says Guy. "In his thirties, he's not poor but not extremely wealthy." Therefore, his mid-level suit will appeal to the group most likely to support him: people in their 30s and 40s, university-educated earning professional incomes, often frustrated by the expense of housing. It's exactly the kind of suit they might wear themselves. Affordable but not extravagant, Mamdani's suits arguably don't contradict his proposed policies—which include a capping rents, building affordable homes, and fare-free public buses.
"You could never imagine Donald Trump wearing this brand; he's a Brioni person," says Guy. "He's extremely wealthy and was raised in that New York real-estate world. A power suit fits seamlessly with that elite, just as attainable brands fit well with Mamdani's constituency."
The legacy of suits in politics is extensive and rich: from a well-known leader's "shocking" tan suit to other world leaders and their suspiciously impeccable, tailored sheen. Like a certain UK leader learned, the suit doesn't just clothe the politician; it has the power to define them.
Maybe the key is what one scholar calls the "enactment of ordinariness", summoning the suit's long career as a standard attire of political power. Mamdani's specific selection leverages a studied understatement, not too casual nor too flashy—"conforming to norms" in an unobtrusive suit—to help him connect with as many voters as possible. However, experts think Mamdani would be aware of the suit's military and colonial legacy: "This attire isn't apolitical; scholars have long pointed out that its contemporary origins lie in imperial administration." It is also seen as a form of protective armor: "I think if you're a person of color, you might not get taken as seriously in these white spaces." The suit becomes a way of asserting legitimacy, particularly to those who might doubt it.
Such sartorial "code-switching" is not a recent phenomenon. Even iconic figures once donned formal Western attire during their early years. Currently, certain world leaders have begun exchanging their usual fatigues for a black suit, albeit one lacking the tie.
"Throughout the fabric of Mamdani's image, the struggle between insider and outsider is apparent."
The attire Mamdani selects is highly symbolic. "Being the son of immigrants of Indian descent and a progressive politician, he is under pressure to meet what many American voters expect as a sign of leadership," says one author, while simultaneously needing to navigate carefully by "avoiding the appearance of an elitist betraying his distinctive roots and values."
Yet there is an sharp awareness of the double standards applied to suit-wearers and what is read into it. "That may come in part from Mamdani being a millennial, able to adopt different personas to fit the occasion, but it may also be part of his multicultural background, where code-switching between cultures, traditions and attire is typical," it is said. "White males can remain unnoticed," but when women and ethnic minorities "attempt to gain the power that suits represent," they must meticulously navigate the expectations associated with them.
Throughout the presentation of Mamdani's official image, the tension between belonging and displacement, inclusion and exclusion, is evident. I know well the awkwardness of trying to conform to something not built for me, be it an cultural expectation, the culture I was born into, or even a suit. What Mamdani's style decisions make clear, however, is that in politics, image is not neutral.
Elara is a passionate gamer and tech writer with years of experience covering industry trends and game analysis.